Online booking for your lash studio

A lash artist spends most of the day with a client's eyes closed, a few centimetres from her hands. Every interruption - a phone call, an Instagram message, a question about a free slot - means breaking a concentration that doesn't come back easily when you're working on lashes. Arranging slots in messages also happens in your free time, between sets or after closing.

Online booking removes that overhead. The client opens your booking page, picks a service, a slot and an artist, and confirms it herself. Meanwhile you get on with your work and the calendar fills up without a single message typed.

A lot of clients sort out booking in the evening after work or at the weekend - exactly when you don't have time to reply. 24/7 online booking takes bookings even at night and on holidays, so you don't lose anyone just because you happened to be working with another client.

• The client sees only the slots that are genuinely free in your calendar.
• She picks a specific lash artist, if more than one works in the studio.
• She books straight from the link in your Instagram bio, where she most often found you.
• She gets a confirmation at once, without waiting for your reply.

A new set takes considerably more time than a refill, and brow lamination is a different service again. If each of them gets the same length of block in the calendar, either appointments overlap or time sits needlessly blocked out. In YourSalon you give each service its own duration and price.

With the durations set correctly, the calendar lines up to the minute, with no dead slots or overlaps.

Lashes need refilling on a regular rhythm, otherwise the set gradually thins and the client feels the effect didn't last. But most clients don't keep track of the refill date themselves. Automatic reminders send an alert before the upcoming refill, so clients come back on time and the lashes stay full.

As well as email and SMS, the system can also send WhatsApp notifications - a channel many clients read straight away. A reminder before the appointment also noticeably cuts the number of forgotten visits.

A regular client comes in for a refill every three weeks or so. Instead of waiting each time to see whether she gets in touch, you schedule a repeat booking and the next slot is offered automatically in her refill rhythm.

1. The client comes in for a new set or a refill.
2. Based on the rhythm, the system reminds her of the upcoming refill.
3. She books her next slot in one tap from the reminder.
4. The calendar fills with regulars, without you having to message about slots.

With lashes it pays to remember the details: what length and thickness a client wears, when she was last in, how often she comes for a refill. The client database keeps all this information together, so you don't have to jot anything in a notebook or dig it out of old messages.

• A history of every visit, service and amount spent for each client.
• The refill rhythm, from which you spot regulars and clients drifting away.
• The client's contact details at hand for reminders and confirmations.
• Notes on preferences, so you pick up exactly where you left off.

After finishing a set you need to handle the payment quickly and without paperwork. The built-in till (POS) links the receipt straight to the booking - the client and the service are already in the system, so you just confirm the amount and the payment method.

• The receipt links to a specific booking and client.
• Sell add-on stock and gift cards from one place.
• Cash and card payments in one overview.
• Every bit of revenue counts straight into the studio's reports and statistics.

When several lash artists work in the studio, you need to see how much each of them earned. The revenue overview breaks the results down by individual artist, so you can tell who has the most visits, which services pull, and how busy each one is.

The numbers in the overview also feed commissions and pay, so rewarding your artists is based on real revenue, not on an estimate.

A new set is a long appointment, and a last-minute cancellation means an hour or more gone. Online payments and deposits protect you against that: for time-consuming services you request a deposit upfront, so the client's booking is backed up and you have certainty.

• A deposit on long appointments sharply cuts no-shows.
• The client pays online when booking, with nothing to sort out on the spot.
• Long blocks for new sets are the most protected of all.
• Fewer lost slots means steadier revenue.

A lash set or brow lamination is a popular gift. You sell gift cards straight through the till and later redeem them easily at payment. Alongside them you can also handle sales of at-home lash care, which feeds straight into your revenue.

Lashes, glue and other materials are a real cost for the studio. Product and material inventory helps you keep track of your stock, so you don't run out of glue in the middle of a packed day and you know when to reorder.

Online booking handles the booking, but you don't run a studio on a calendar alone. Without a connected till, a revenue overview and a client database, you'd still be jumping between several tools and spreadsheets. YourSalon links the whole operation into one place.

• Booking without a till means billing on the side in another tool.
• Without a revenue overview you've no idea which artist or service earns.
• Without a client database you lose the history and the refill rhythm.
• Without deposits, long appointments stay unprotected against cancellation.

The system works just as well for a solo lash artist as for a studio with several artists. You start small and expand as you grow.

You start using YourSalon on the free forever plan - with no time limit and no payment card. For a solo lash artist who mainly wants online booking, reminders and an overview of her clients, it's a full-fledged start.

As the studio grows, moving to Unlimited unlocks tools for the team: unlimited users, roles and permissions by position, advanced analytics over revenue and workload, and WhatsApp notifications for clients.

• Unlimited users for the whole studio.
• Roles and permissions - each artist sees only what she should.
• Advanced analytics of revenue, services and workload.
• WhatsApp notifications for confirmations and refill reminders.

YourSalon takes it for granted that lash studios operate across borders too. You keep prices in CZK, EUR and PLN, and the whole environment is available in seven languages, so artists and clients alike use the system in their own tongue.

Whether your studio is in Prague, Bratislava or Warsaw, the currency and language fit your market with no improvising.